ManuScript Details
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Paper Id:
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IJARW2660
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Title:
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HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY
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| Published in: |
International Journal Of All Research Writings |
| Publisher: |
IJARW |
| ISSN: |
2582-1008 |
| Volume / Issue: |
Volume 6 Issue 11 |
| Pages: |
7
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| Published On: |
6/4/2025 9:25:29 PM (MM/dd/yyyy) |
Main Author Details
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Name:
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Eljean L. Flores |
| Institute: |
Central Mindanao University |
Co - Author Details
| Author Name |
Author Institute |
| Daryl Jane A. Caballero |
Central Mindanao University |
Abstract
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Research Area:
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human resource management |
| KeyWord: |
Keywords: Purpose, Mastery, Autonomy, Tangibility, Reliability, Responsiveness, Assurance, Empathy
Keywords: Purpose, Mastery, Autonomy, Tangibility, Reliability, Responsiveness, Assurance, Empathy
Purpose, Mastery, Autonomy, Tangibility, Reliability, Responsiveness, Assurance, Empathy
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| Abstract: |
This study aimed to examine the impact of human resource motivation practices on employee service quality in the retail industry, focusing on employees in the 2nd district of Bukidnon. The study was conducted among retail 381 employees who were assessed on their perceptions of motivation practices-specifically purpose, mastery, and autonomy-and their service quality across five dimensions: tangibility, reliability, responsiveness, assurance, and empathy. Using a quantitative research design, data were collected through adapted and modified survey instrument and analyzed using descriptive correlation and regression statistical techniques. The findings revealed that human resource motivation practices were generally well practiced, with employees reporting high levels of purpose, mastery, and autonomy. Employee service quality was also perceived as effectively implemented, particularly in tangibility and reliability dimensions. A strong positive and significant relationship was found between motivation practices and service quality. Regression analysis revealed that purpose, mastery, and autonomy together explained the variance in employee service quality, with autonomy emerging as the strongest predictor. The study highlights the critical role of intrinsic motivation in improving employee service quality in retail settings. It recommends that retail managers prioritize motivation practices that foster autonomy, purpose, and mastery to improve service delivery and organizational performance. |
Citations
Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.
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IEEE
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Eljean L. Flores, Daryl Jane A. Caballero, "HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY", International Journal Of All Research Writings,
vol. 6, no. 11, pp. 711-717, 2025.
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MLA
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Eljean L. Flores, Daryl Jane A. Caballero "HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY." International Journal Of All Research Writings,
vol 6, no. 11, 2025, pp. 711-717.
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APA
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Eljean L. Flores, Daryl Jane A. Caballero (2025). HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY. International Journal Of All Research Writings,
6(11), 711-717.
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HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY
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HUMAN RESOURCE MOTIVATION PRACTICES ON EMPLOYEE SERVICE QUALITY IN THE RETAIL INDUSTRY
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